Eco strips Laundry Detergent Fresh Linen

Eco strips Laundry Detergent Fresh Linen

Tru Earth
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Ultra-concentrated, convenient, eco-friendly cleaning power squeezed into a tiny, pre-measured strip of detergent that you just toss in the wash with your clothes! Its low-sudsing formula works in all types of washing machines, including high-efficiency.

These strips are vegan-friendly, paraben-free, phosphate-free and are gentle enough for even the most sensitive skin.

Best Features: 
Space saver
Enough in one pack for 32 loads
Works in all washing machines
Zero Waste
Paraben, Free, Phosphate free Chlorine bleach free, Free from added dyes
94% fewer carbon emissions than leading brand liquid & powder detergent
Help reduce plastic bottles going to landfill


This Product Is: 

Why Lucy Loves

One of my favourite things about this product is the amount of space it saves in the cupboard as well as having fewer carbon emissions. These strips are so simple to use and smell lovely. 

About The Brand

When Ryan and his wife Kathleen were expecting their third child, Ryan would wake up, pour his 4 year old son and 3 year old daughter a glass of milk, and watch YouTube kids videos with them. As most kids do, they LOVED watching shows about toys. Ryan loved his morning routine with the kids, but he got upset by the crazy amounts of plastic waste in the shows they watched.  In one popular toy show, it almost seemed the family was promoting this waste. A kid would open a treasure chest made of plastic, wrapped in plastic, with an egg carton of plastic sitting on top. Underneath the toy was more plastic, with 20 little parts wrapped in plastic. “This is insane!” Ryan thought. Ryan wasn’t a hardcore environmentalist by any stretch, but he cared about the world and his kids’ futures. He thought “there’s got to be something we can do! This plastic is just about convenience, but what if there’s a way to make sustainable packaging convenient?” 

What Our Customers Think

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